Apple’s software chief, Craig Federighi, says he doesn’t “buy into” the criticism that Apple is turning privacy into a luxury good, an accusation that was indirectly leveled at the company by Google CEO Sundar Pichai.
In an interview with The Independent, Federighi dismissed “the luxury good dig,” just a couple weeks after Pichai wrote an op-ed in The New York Times saying that “privacy cannot be a luxury good offered only to people who can afford to buy premium products and services.” While Pichai didn’t name Apple, which has recently advertised the privacy benefits of its $999 phone, there’s no mistaking which company he’s referring to.
Apple wants to sell…
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