On the same day that it announced the new $200 Fit Pro earbuds, which are receiving universal praise in early reviews, Apple’s Beats brand is thinning out the rest of its product lineup.
As noticed by MacRumors, the company has quietly discontinued the Powerbeats, noise-canceling Solo Pro headphones, and entry-level Beats EP headphones. All three products are no longer available directly from Apple, and while stock may remain at third-party retailers, they’ll be gone once current inventory is sold through.
A Beats spokesperson confirmed the news, but declined to go into detail on why these specific products have gotten the axe. It’s reasonable to speculate that their sales came in well below the company’s more established hits. Clearly…