Google and OnePlus are embracing the junior flagship trend

Google Pixel 3A (left) | OnePlus 7 Pro (right)

Google is releasing its thoroughly leaked Pixel 3A and 3A XL this week, while OnePlus will follow up a few days later with a split of its single flagship into a basic and a Pro model. Starting from divergent positions, the two companies are ending up at the same destination, with one premium variant and a more distilled and simplified sub-flagship. Google’s Pixel lineup started in the premium range and is now trickling down the glories of the Pixel camera to a more widely affordable price point, while OnePlus is taking on the harder task of trying to climb its way into higher price brackets after starting as a budget-tier performance monster.

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