Operating an electric scooter-sharing service is expensive and hard. The scooters break down, or they get vandalized or impounded by local law enforcement. Scaling that business globally, like Bird and Lime are trying to do, is even harder. Every scooter company today is operating at a loss, but Bird in particular has an interesting plan to spread the gospel of the scooter without going completely bankrupt.
It involves selling e-scooters to local entrepreneurs, providing them with advice and technical support to get started, letting them incur all the costs associated with maintenance and operations, and then taking a small percentage of each scooter trip. It’s called “Bird Platform,” which the company originally unveiled last…
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