McDonald’s starts testing Beyond Meat burgers in Canada

A giant McDonalds Drive sign seen on Mikola Bazhan Avenue in...

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The popularity of the plant-based “meat” trend is only getting bigger, and now, McDonald’s is joining in. The popular fast-food chain is set to test a Beyond Meat burger in 28 restaurants in southwestern Ontario for 12 weeks, according to a report from CNBC.

The test burger will be called the P.L.T. (plant, lettuce, and tomato). It will cost $6.49 CA plus tax (roughly $4.90 USD), and it will be used to determine both demand and practicality of offering the vegan patties.

“This test allows us to learn more about real-world implications of serving the P.L.T., including customer demand and impact on restaurant operations,” commented Ann Wahlgren, McDonald’s vice president of global menu strategy.

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via The Verge – All Posts

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