Patreon is how thousands of artists, vloggers, musicians, podcasters, and other creators make their living. The six-year-old startup currently supports more than 100,000 creators, who receive recurring donations from over 3 million supporters, and it has become the center of a growing ecosystem for supporting creators online. But, facing new competition from YouTube and Facebook, the company is still working toward turning a profit while trying not to alienate its users.
To give Patreon a steadier shot at survival, the company is planning a fundamental change to its platform. In May, the site’s campaign system will be splitting into three tiers: a simple version called “Patreon Lite”; a “Patreon Pro” plan that’s similar to the existing…
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