Pinterest will now give visitors accurate information about vaccines and their safety when they type in a relevant search term. In an update today, the company says it will now surface reliable information sourced from various scientific organizations whenever someone searches for vaccine-related terms, like “measles” or “vaccine safety.”
Among the organizations whose information will show up is the World Health Organization (WHO), the Centers for Disease Control and Prevention (CDC), the American Academy of Pediatrics (AAP), and the WHO-established Vaccine Safety Net (VSN), which is a network of websites that provide vaccine safety information in multiple languages.
The feature is going live today for English-speaking searchers on the…